c. 1963 Studebaker Avanti R4 Chassis No: 63RQ1464 Engine No: B79R4 Reg: KM-1963 (WA) Concessional (NT)Raymond Loewy is widely recognized as the father of Industrial Design. While his products covered many areas, in the automotive world he is best remembered as a designer for the Studebaker Corporation, having developed several advanced designs for the company. The last of these was Studebaker's final new model, the Avanti.